60 percent jump in ESCO’s rebar export

From the beginning of the year, the export of ESCO’s rebar has grown by 60% compared to the same period in the previous year.

Mohammad Nourian Rad, export marketing manager of Esfahan Steel Company says that the main factor is conducting field research and market research, attending international exhibitions and events, which has been and is on the agenda of this administration. Based on the field research conducted in the target markets, the needs of the customers as well as the final customers have been identified and based on the market research and relevant analysis, the marketing of the products has been done.

“It should be kept in mind that the company’s iron smelting products are of high quality. Meanwhile, ESCO is the only holder of the international CARES product quality certificate in Iran and the first company to have the homologation certificate. Last year, our company with a share of 6% of the country's rebar exports, was considered one of the leaders in the export of this product.” he added.