Gem and Diamond

De Beers reports steady demand for rough diamonds in tenth sales cycle

De Beers reports steady demand for rough diamonds in tenth sales cycle
Mining News Pro - Diamond miner De Beers CEO Bruce Cleaver says positive consumer demand for diamond jewellery is supporting the continuation of retail orders for polished diamonds from the diamond industry’s midstream sector.
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This, in turn, also supported steady demand for De Beers rough diamonds during De Beers` tenth and final sales cycle of the year, which generated sales revenue of $440-million.

This is lower than the $426-million generated during the ninth sales cycle but higher than the $426-million generated in the tenth sales cycle of 2019.

Cleaver warns, however, that while the diamond industry ends the year on a positive note, "we must recognise the risks that the ongoing Covid-19 pandemic presents to sector recovery both for the rest of this year and as we head into 2021.”


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